Scrum co-creator Jeff Sutherland advises an Open, invited approach to agile and Scrum adoption. Here is exactly what he says:

“…create your initial set of teams from Volunteers...That has been THE MOST EFFECTIVE WAY, particularly if you create an environment where [ the people who are not “in” yet ] want to be in it, so you have a PULL SYSTEM to help drive the whole organization agile.”

Date of this statement: November 23, 2021.

Context: The 13th Annual GIVE THANKS FOR SCRUM Conference event. Here’s the video: